Industrial Marketing in the 1990s
[ send me this paper ]
An 18 page research paper that examines how marketing has changed during the 1990s. Specifically looking at how these changes have impacted IBM and the personal computing industry, the writer analyzes the changing landscape of industrial marketing and the forces that shape today's marketplace. Bibliography lists 13 sources.
Filename: Indmark.wps

Marketing & The Internet
[ send me this paper ]
In this 4 page essay, the writer looks at the impact that telecommunications have had upon marketing. An overview of the Internet and on-line services is complemented by several case examples of successful business ventures. The point is kept simple. Bibliography lists 8+ sources.
Filename: Mktginrt.wps

Marketing & The Internet # 2
[ send me this paper ]
A 12 page research paper on how the Internet has changed marketing in a revolutionary sense. Several case examples of home businesses are provided and a brief overview of how on-line communications take place is provided. The role of such things as e-mail, marketing auto-responders, etc.;- -are analyzed in considerable detail. The writer presents the 'pros & cons' of establishing a business on the Internet and provides information on those things which anyone should consider before pursuing such a venture. Bibliography lists approximately 12 sources.
Filename: Mktginr2.wps

Marketing & The Internet # 3
[ send me this paper ]
10 pages in length. A basic overview of what marketing on the Internet is, how it works, and what the benefits provided by it are. The writer also presents several key issues to consider such as Internet security, costs involved, alternative to credit cards, and uniqueness of methods to consider when marketing on-line. Bibliography lists 8 sources.
Filename: Mktginr3.wps